Associate Brand Manager

Reser's Fine Foods is one of the nation's premiere manufacturers of high-quality refrigerated foods including deli salads, side dishes, chip dips, tortillas and Mexican snacks for families across the United States and Canada. Reser's manufactures thousands of products! Some of our brands include Reser's, Mrs. Kinsers, Don Pancho, Baja Caf , and Stonemill Kitchens. You will see our mouth-watering products in supermarkets, restaurants and local outlets across the nation! The Associate Brand Manager position offers a range of projects requiring creativity, leadership, solid analytical experience and strong interpersonal/communications skills. As a key contributor to Reser's marketing team, the Associate Brand Manager is responsible for the planning, execution and analysis of various brand, marketing and business initiatives. + Assists the Category Manager in developing marketing plans and brand/marketing initiatives across multiple categories. + Researches and analyzes consumer data to monitor product, brand and promotional performance. + Generates relevant category performance metrics, identifying opportunities to ensure goals are reached consistently. + Traffics, proofs and coordinates new branded packaging projects. + Recommends and assists in the development of new product ideas and product improvements; tracks and processes new product launches. + Provides support for corporate and industry events. + Coordinates social media efforts for category-specific products, brand campaigns and retailer programs. + Supports trade marketing team with customer- and channel-specific projects. + Develops strategies and analyses for executing pricing + Analyzes industry and category trends, and provides competitive analysis. + 3-5 years of experience in Marketing preferred; consumer packaged goods industry is preferred. + Bachelor's Degree in Marketing or a related field is required; MBA is preferred. + Strong PC skills are required including proficiency in MS Office. + Strong social media experience required. + Project management experience is preferred. + Ability to take initiative, to work well both autonomously and as part of a team. We offer a competitive compensation and benefits package designed to help employees live a healthier life, build rewarding careers and save for the future. Reser's offers choices whenever possible, because we recognize the diverse and ever changing needs of our employees. Benefits include medical, dental, vision, AD& D, life, 401(k) with match, wellness programs, paid holidays and vacation time to name few! ID: 2016-1831

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